Eros International has purchased the distribution rights of Salman Khan’s film ‘Jai Ho’. The industry grapevine is that the agreement was signed for Rs 110 crore. A few of the other players in the race also and the buzz is that with the winning bid, Eros has netted distribution right for both India and overseas.
Insiders say that people from EROS saw around about 1 hour of JAI HO and decided to sign the agreement for India & Overseas distribution! Now, that’s some confidence. Sohail Khan has been in talks to sell the distribution rights since almost 8 weeks.
Eros and Salman Khan go back a long way. Jai Ho, which is planned for a January 2014 release, is being directed and produced by Salman Khan’s brother Sohail Khan.