‘Chennai Express’ breaks satellite rights record with 48 crore

Shahrukh Khan is definitely a busy man these days. With the promotions of his forthcoming movie Chennai Express in full swing, the actor has been literally missing for one event to the other. Though there is quite a while for the movie to launch,  and the makers of the film have already managed to sell the satellite rights of the flick.

Chennai Express

Reportedly an upcoming Tv channel named End Films has bought the Satellite rights of the forthcoming Rohit Shetty directorial. End Films, owned by Zee has grabbed the profitable opportunity of bagging a Shahrukh Khan-starrer in their very first stint. The agreement also says that if Chennai Express joins Bollywood’s 100 crore club, the company will give a higher price for the same.The agreement is a profitable one for both UTV-Red Chillies and the channel and given Shahrukh Khan’s star value and his strong promotional strategy.

Directed by Rohit Shetty, Chennai Express is ready to launch on 9th August, 2013.

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